Thingish Things

Campaign Ad, Eisenhower ’56

Written By: William F. B. O'Reilly - Jun• 20•11

The days of the 90-second television ad are long gone, but here’s one even longer than that from Eisenhower-Nixon ’56. At 4:23, this may be the longest campaign spot I’ve ever seen. It is shot in the film noir style of the day.  I almost expected a shot to ring out during parts of it. My 2011 self is dying to chop it down to a minute.  Dying.

One thing I’d definitely leave in, though.  The disclaimer at the very end: “The National Citizens for Eisenhower-Nixon have presented this dramatization for all thinking voters regardless of party affiliation.”  Classic.

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